FAQ - DESIGNERS

 

What is MonDéfilé ?

How can I join a voting session ?

What is the process if I am selected ?

Who will be in charge of shooting, producing and delivering my design ?

Why do you propose a 20% discount on the pre-orders ?

My brand positioning is different from MonDéfilé’s. Can I still participate ?

What kind of visibility is offered to the participating designers ?

What is the financial compensation for the participating designers ?

How many times can I collaborate with MonDéfilé ?

I want to produce small quantities of my own brand pieces. Can you help me ?

 

What is MonDéfilé ?

If you are a young ready-to-wear, jewellery or accessory designer, MonDéfilé can offer you some new opportunities. MonDéfilé is the first 100% online publishing company for fashion designers in France. Our objective is to promote fashion designers by offering you visibility and means to produce your collections in our workshops.

The concept is very simple: each month, we select ready-to-wear, jewellery and accessory designers so that they propose an exclusive piece for MonDéfilé, according to the strongest fashion trends of the season. The pieces are then put to the vote of our community of users for them to select their favorite designers. Once 200 votes are collected, the designer is elected and his/her piece is available for sale on our online store. As a true fashion editor, MonDéfilé renews every season its exclusive collaborations with the elected designers of the community.

 

How can I join in a voting session ?

You need to fill in this online contact form and specify the maximum amount of information about you (portfolio, resume, link to your website, etc.).

Each month, MonDéfilé team reviews all applications and selects the designers that will participate in our upcoming vote sessions. If you are selected, we will contact you to arrange an appointment so you can tell us more about your creative project.

 

What is the process if I am selected ?

We will quickly get back to you to let you know the theme of the vote session you will be part of. The theme is defined according to the strongest fashion trends of the season. According to this theme, you will propose an exclusive piece that fits your creative universe. The theme is only the governing principle between all the pieces that will be proposed by the participating designers.

For ready-to-wear designers, we will support you during a period of 4 to 5 weeks starting from your sketches proposals, all the way to the patronage and making of the prototype of your piece.

For jewellery and accessory designers, we will evaluate together with you the possibilities to develop an exclusivity basing on the best sellers of your existing collection.

 

Who will be in charge of shooting, producing and delivering my creation ?

MonDéfilé and its professional team (photographers, models, dressers, etc.) organize the photoshoot to take pictures of the prototype created by the designers. All pictures are then put online on our website. As soon as you collect at least 200 votes, your piece becomes available for sale on our online store. MonDéfilé team will then be in charge of all following steps: industrial development, gradation, production, logistics and delivery to the customer.

For jewellery and accessory designers, MonDéfilé will only be in charge of the logistics and delivery to the customers.

 

Why do you propose a 20% discount on the pre-orders ?

The 20% discount is a financial advantage we offer to MonDéfilé users who vote and support the most talented designers. Those prescriptive customers get offered a discount when they pre-order pieces from their favourite  designers.

 

My brand positioning is different from MonDéfilé's. Can I still participate ?

You can of course participate. For most designers available on our e-shop, a collaboration with MonDéfilé is presented as a diffusion line for these designers. Indeed, as we mutualize productions between all ongoing collaborations, we are able to offer accessible price levels to our customers with no compromise on quality.

In order to highlight the collaboration between a designer and MonDéfilé, a double labelling is appended to each piece sold on our e-shop. This solution enables clear communication between the designer’s own brand and his/her collaborations with MonDéfilé.

 

What kind of visibility is offered to the participating designers ?

Your collaboration with MonDéfilé comes with some special visibility. First of all, a personalized sheet on our website presents your brand’s universe. Your name and this personalized sheet is accessible on each of your product pages. We also give our designers some visibility on our social media such as interviews on our blog, articles presenting each designer’s collaboration with MonDéfilé. Last but not least, we work on a daily basis on our public relation with the core players of the fashion world (bloggers, magazines, online influencers, etc.) in France and all around the world. You can see a summary of our previous RP on our As seen in page. This media cover will help you acquire some visibility among new potential customers.

 

What is the financial compensation for the participating designers ?

All the designers who have been elected (who got 200 votes) are paid on a commission basis. The more your pieces are sold, the higher your commission is.

 

How many times can I collaborate with MonDéfilé ?

We want to establish collaborations that last in time. After a successful collaboration with a designer, we can propose him/her to imagine a capsule collection that will be sold exclusively on MonDéfilé. For this type of collection, the designer will draw inspirations from his/her brand’s creative universe. Capsule collections usually contain between 3 and 6 pieces.

 

I want to produce small quantities of my own brand pieces. Can you help me  ?

In our logic of supporting talented designers, we also propose a full support service: small quantities production services with affordable prices for young brands, fabric and supplies sourcing services, quality control, and logistics organization and monitoring. Thus, we include orders for interested designers in our production planning so they can benefit from our best-negotiated prices, and produce their collection in a short timeline. If you have a question concerning our services provisions, feel free to contact us at contact[@]mondefile.com


Golden Palm Award

Finalist

As seen in